Using aesthetic colour principles and market research, we sought environmentally friendly packaging materials. After numerous failed experiments, we ultimately collaborated with a renowned Italian company to produce patented packaging designs that enhanced both brand value and visual appeal. For the first time, we introduced an innovative packaging display method that presented jewellery through an artistic lens.
Fortunately, the design was granted multiple patents by various government intellectual property offices.
Introduced professional ultraviolet (UV) equipment and established proprietary diamond colour and grading standards.
